We book the qualified sales calls that turn into signed deals for B2B companies in regulated and legacy markets.

Markfive tracks real buying triggers and turns them into qualified conversations on your calendar.

$30K+
Minimum average deal size
127
Segments mapped across 13 categories
$0
Cost of a call that never shows
Approach

We look for demand that already exists, instead of trying to create it.

The people you need to meet usually already show up somewhere: a filing, a registry entry, a licensing record. We call this the Trigger Mapping Engine, and it runs before we write a single email.

01

Start with a real trigger

Instead of guessing at an audience, it tracks something specific and real about a business before that business becomes a prospect.

02

Reference something real

A message built around a real trigger reads differently than a mass email.

03

Charge for outcomes

You pay per qualified call that actually shows up on your calendar. If a booked call no-shows, that cost is on us.

Process

Four stages, run in order, every time.

The same four stages, every time, on a 90-day cycle.

Stage 01

Fit Review

We confirm your average deal size clears the bar and that your buyers already show something the Engine can track.

  • Deal size and unit economics check
  • Buyer verification
  • A direct no if it isn't a fit
Stage 02 · Proprietary

Record Mapping

This is the core of the Trigger Mapping Engine: we cross-reference your criteria against filings, registry entries, and licensing records to build a target list that's actually yours.

  • Custom list build from tracked triggers
  • Deliverability-safe sending infrastructure
  • Ongoing refresh as new opportunities appear
Stage 03

Direct Outreach

Every message leads with the specific trigger the Engine found. Replies are screened by a person before anything reaches your calendar.

  • Sequences built around the trigger the Engine found
  • Live reply screening
  • Qualification against your criteria
Stage 04

Delivery

Qualified conversations land on your calendar on a 90-day cycle. We keep tuning based on what's actually working.

  • Confirmation and reminder handling
  • Weekly reporting on what changed and why
  • No charge for no-shows
Coverage

The categories we build for.

This is the map we screen every prospective client against: real firms, meaningful deal size, and buyers our Trigger Mapping Engine can track.

Tax, Incentive & RecoveryCounty assessor & deed recordsProperty tax appeal and cost segregation work shows up in assessed values and transfer dates.
Lending & Specialty FinanceUCC-1 filingsEvery secured loan is filed publicly, with collateral type and date.
Financial Advisory & WealthForm 5500Every retirement plan files this annually, naming the incumbent advisor and fees.
M&A & Transaction AdvisoryState business & deed filingsOwnership changes and transaction activity are a matter of public record.
Insurance & BenefitsState DOI licensing rollsCarriers and brokers are licensed and searchable state by state.
Professional ServicesH-1B disclosure dataVisa sponsorship filings name the employer, role, and wage.
Real Estate & ConstructionCounty deed & transfer recordsOwnership, price, and closing date are recorded on every transfer.
Industrial & Capital EquipmentUCC-1 filingsEquipment financing is filed publicly, with collateral type and term.
Aviation, Marine & LuxuryFAA & USCG registriesEvery aircraft and documented vessel has a registered owner on file.
Healthcare Services & Capital EquipmentNPI registryEvery provider is listed by specialty and location.
Technology Services & Systems IntegrationUSAspending & SAM.govContract awards above six figures are disclosed with the award date.
Logistics & Supply ChainFMCSA carrier registryLicensed carriers and brokers are federally registered.
Energy & Natural ResourcesCounty & state permit filingsMineral rights and project permits are publicly filed.
Fit Check

Built for a specific kind of business.

Good fit

  • Average deal value of $30K or more, where one new client genuinely matters
  • Your buyers show a real trigger, like a renewal, a filing, or a change in ownership
  • A regulated or legacy market where trust and relationships drive the sale
  • You're targeting one specific type of buyer, not everyone at once

Not a fit

  • Deal sizes under $10K, where one new client barely matters
  • Buyers who only surface through private or time-sensitive information
  • A commoditized service everyone already pitches the same way
  • Wanting raw volume over a smaller number of real conversations
Questions

What people usually ask before the call.

Do you charge based on performance?+
Yes. There's a build fee to map the records and set up sending infrastructure, then a cost per qualified call that actually shows up, nothing charged per lead or per email sent.
Is there a guarantee?+
It's built into the pricing itself. If a booked call doesn't show up, you don't pay for it.
What counts as a qualified call?+
A call booked against the acceptance criteria we set together in Stage 01: the right counterparty, the right trigger, the right decision-maker, confirmed on your calendar.
Why not just buy a list?+
Because a purchased list is the same one your competitors are also emailing. We build around what the Engine already tracked instead.
Do I have to manage inboxes or answer replies myself?+
No. We build and warm up every sending inbox and handle replies ourselves until a call is booked.
Will this affect my domain's reputation?+
No. Outreach runs from dedicated secondary domains built specifically to keep your primary domain's sending reputation clean.
How fast does this move?+
Most clients see their first qualified call in three to four weeks, once record mapping and infrastructure are in place.
What kind of business is this actually built for?+
One with $30K+ average deal value, selling into a regulated or legacy market where the Engine can already track your buyers. If that's not you, we'll say so on the call.
Get Started

Let's see if this is a fit.

A 30-minute call. We'll look at your deal size, whether the Engine can already track your buyers, and whether it makes sense to work together.

Pay only for calls that show up / no long-term contract